• Fitness Apparel and footwear

• Martial Arts Equipment and Training Gear

• Supplements and Nutrition Products

• Energy Drinks and Performance Beverages

• Law Enforcement and Military Recruiting

• Fitness Centers, Gyms & Health Clubs

• Personal Care and Aesthetic Companies

• Health and Wellness Brands

• Fitness and Exercise Equipment

• Training Gear and Accessories

58% Male, 42% Female

67% In the key 18-35 demographic

46% Earn at least $70,000 per year

88% Take vitamins or supplements

72% Use energy drinks and RTD

53% Are Motivated to lose weight

75% Want to live a healthier lifestyle

68% Purchased workout apparel in the last 6 months

57% Own home exercise equipment or have a home gym

85% Work out at minimum 3 times a week

- Collaborate with well-known fitness influencers and athletes to endorse the event through social media, interviews, and appearances.

-Partner with fitness brands, supplement, and sports apparel  companies for cross-promotion.

-Utilize top social media platforms to create buzz around the event, featuring targeted ads, influencers, and interactive content.

-Email Marketing to our list of gyms, fitness pros, and businesses to send personalized invitations, event updates, and exclusive offers.

-Host networking events to create excitement and community connections.

-Partner with fitness, wellness and health-focused businesses to offer tickets, giveaways, and co-branded events leading up to the expo.

-Partner with street teams to distribute flyers, posters, and promotional materials in high-traffic areas.